Phenomenon: "Zero- or negative-fare tours" refer to tourism products sold by travel agencies at or below cost in order to lure tourists. Accommodations and transportation expenses at travel destinations are actually covered by the profits travel agencies make from persuading or even forcing tourists to buy particular goods and participate in various activities at their own expense.
Case: Twelve tourists from Nanjing embarked on a five-day package tour to Hong Kong and Macao on July 18, 2010. During their short stay in Zhuhai after the main part of the package tour was finished, a local tourist guide changed their travel destination in the city from a department store to a jewelry store without prior notice, and tried to persuade them to buy cigarettes and jewelry there. The tourists refused and entered an hour-long bitter quarrel with the guide, who even threatened to kick all tourists off the bus.
Draft tourism law: Travel agencies shall not attract, organize, or receive tourists below cost. Package tours shall not involve designated shopping places or forced and semi-forced purchasing. Travel agencies shall not arrange any tourism activity that charges additional fees, and shall clearly state the prices for tour guide services in package tour contracts. A package tour contract must include an itinerary, detailed schedule for planned activities, free time, travel expenses, and payment methods.
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